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Blog

Business Coach Case Study: WeddingPro Insiders Gifting Experience with Candice Coppola

Client: Candice Coppola
Gifting Reason: Client gifts for a high impact group coaching program, WeddingPro Insiders
Now this is a PRIME example of what gifting experiences in business should look like.
Candice had a gifting strategy in mind for the women in her mastermind but with the level of detail and logistical mastery that's involved, there was a need to outsource the project in order to really bring her vision to life. 
Sharing the same love language with a client really sparks an incredible level of creativity and collaboration. We worked with Candice, her Online Business Manager, Sarahna and Graphic Designer, Nicole Yang to create a gifting sequence that truly valued and showed appreciation for her clients, who are Wedding Pros that specialize in creating one-of-a-kind experiences for their clients.
Talk about a full circle moment!
The goal was to create onboarding, offboarding and client renewal gifts that inspired productivity, sparked some fun and promoted relaxation so it goes without saying Candice's appreciation for her clients goes way beyond the work they do together. Nicole Yang worked with Candice 1:1 to design custom on-brand stationery and mailer boxes that we had printed and result was even better than we could have imagined!

Let's talk about The Gifts:

On-boarding Gift

  • The Packaging:
    • Custom Mailer Box, white crinkle, and branded stationery
  • The Products:
    • Full Focus Planner
    • Gold Ballpoint Pen
    • Profit First Book
    • Terrazzo Porter Mug
    • Pineapple Mojito Candy
    • Custom Cotton Tee Shirt

     

    Renewal Gift

    • The Packaging:
      • Custom Mailer Box, white crinkle, and branded stationery
    • The Products:
      • Makana Sea Salt Candle
      • Methodical Coffee
      • Yuzu Shower Tablets
      • Kitsch Spa Headband

     

    Product Photography by Alex Healy Studios

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    Wedding Photographer Case Study: Client Gifting with Cora Jane Photography

    Client: Cora Jane Photography

    You know when you meet someone that just gets you? I had that instant connection with Cora Jane when we met to discuss her client gifts. There was this mutual understanding of people, relationships and a sincere appreciation for her clients which made a perfect recipe for this new working partnership. The goal for her custom client gifts was to create a warm, romantic and luxurious gift for the couple to enjoy together. Cora provided her own black and white branded stationery to maintain that on brand luxe feel and we worked one on one with Brittany Lilly Designs to create custom branded gift tags.

    Let's talk about The Gift:

    • The Packaging:
      • Wooden Gift Box, white satin ribbon, branded stationery and gift tag
    • The Products:
      • Kerbers Farm Buttermilk Pancake Mix
      • Runamok Cinnamon + Vanilla Maple Syrup
      • Culinary Whisk

    As you can see, the bold stationery gives the gift a beautiful contrast and breaks up the white space from the minimalist packaging. Curating this gourmet client gift for Cora Jane also allowed us to get creative when we knew the whisk wouldn't quite fit in the box since the pancake mix and syrup are full sized products. We opted to tie the whisk on the outer packaging which not only elevates the gift but creates a level of excitement when her recipients open their gift. Lastly, we adorned the gift box with a beautiful bow and custom gift tag. 

    Not shown: Cora's branded packing tape to seal her packages! It truly makes for the perfect final touch for her gifts.

    We love sharing our experiences we've had with our clients. Cora knew exactly how she wanted her clients to feel when receiving such a thought-out gift and was open to suggestions on how to get there. The result? a cozy, delicious, and luxurious gift for her couples to enjoy together.

    Product Photography by Alex Healy Studios 

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    Welcome Gift Case Study: Fall Inspired Wedding in New York

    Clients: Alexis & Michael
    Venue: Tappan Hill Mansion, Tarrytown, New York
    Season: Fall
    Stationery: Bella Giornata Paper Co.

    Working directly with our incredible bride, Alexis, the goal for her custom welcome gifts was to create a gift box full of the couples' favorite snacks for their out-of-town guests after postponing their 2020 October wedding to November 2021 due to the pandemic. Alexis also worked one on one with Bella Giornata Paper Co. to create beautiful gift tags and itineraries that included sweet nods to the couples' love of music which played a HUGE part of their wedding: Alexis and Michael, who are both incredibly talented, serenaded their guests, and each other on the big day....talk about romantic!

    Let's talk about The Gift:

    • Boxes or Bags: Gift Boxes 
    • Colors: Burgundy ribbon, touches of blush and gold
    • Her favorite sweet snack: sour gummies
    • His favorite salty snack: truffle chips
    • Snack enjoyed together: chocolate chip cookies
    • Beverage preference: seltzer

    We knew just what to do to create an awesome welcome gift for Alexis and Michael. In an effort to keep the gift elevated and cohesive, we repackaged the cherry gummies, that came in plastic packaging, into glass jars with gold lids that complimented the gold in the Perrier cans.

    (Pro tip: When repackaging food, ALWAYS make sure the ingredients are visible and exact)

    Next, we included Lukes Truffle Chips that I may or may not have ordered an extra case for myself--yes, they are THAT good. The final touch included two fresh baked chocolate chip cookies, from The Sugared Almond Company, packaged in a clear cello bag and tied with a music note charm to include a sweet musical element!

    For packaging we used a disposable white tuck top box, tied with a beautiful, satin burgundy ribbon, gift tag and an everlasting floral bundle that included boxwood and miniature roses (we didn't snag a picture of the florals but trust me when I say they were gorgeous!). 

     

    I just love sharing the same enthusiasm about gifting with our couples and working with Alexis on these was a dream--she knew what she wanted, was open to suggestions and we were able to create really beautiful welcome gifts for hers and Michaels guests.

    From Alexis: "Alexandra, thank you for adding that extra special touch for our wedding day. Everyone loved the boxes!!! They were beautiful and delicious."

    Congratulations Alexis & Michael!!

    Product Photography by Alex Healy Studios 

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    4 Reasons Why You Should Outsource Your Wedding Welcome Gifts

    So, you REALLY want to add wedding welcome gifts to your list of "Wedding Must Haves" but not sure if you should outsource the job or DIY? 

    Below are 4 reasons why you may want to seriously consider hiring an expert to handle your wedding welcome gifts:

    1. Expert Curation

    Sure, you know the products that you want and can easily head over to Amazon to buy in bulk, but if you are a sucker for consistency and want your welcome gifts to be "on brand" with the whole vibe of your wedding, finding products that not only look nice but are great quality AND go together, is no easy feat. Another detail that's often not thought about while curating are the dimensions of the products! To us, curating is like a game of Tetris but to most, finding products that you want, look nice, compliment the other products while all fitting nicely inside a bag or a box--can be a total headache!

    2. Packaging

    It goes without saying that welcome bags are way easier to assemble than boxes, but we have a very particular way of curating both so that your products don't get crushed, are not just thrown inside and don't compromise the packaging (meaning that your gift doesn't look like it's busting at the seams). Welcome Boxes will triple your assembly time because of the filler aka crinkle you need to hold products in place and the bow tying will take just as long. 

    If you don't know how to tie bows, not sure where to even get boxes, ribbons or bags then I recommend you quit while you're ahead, save yourself a huge headache and just fill out our inquiry form now ;)

    3. Saves You Time

    So often I hear how gifting "won't take long" and my response is this: if you're going to keep it super simple and throw 2 bottles of water, bags of chips and a chocolate bar in a gift bag, then sure..I'd say you won't spend a lot of time assembling. But if you are looking for details, clean and sturdy product placement, perfect bows and packaging that WOWs---it's going to take hours, sometimes days depending on how many we are building and the details of the gift. Our service partners QUALITY with QUANTITY that will completely relieve you of that time suck during the week leading up to your wedding day!

    4. Delivery and Hotel Coordination

    Part of our service is to handle the coordination with hotels where room blocks are secured and it is our job to schedule a delivery date and time that is in line with your wedding guest check in, the hotel staff, traffic implications and time of year due to weather (on the East Coast we do have snow!). We also have the means to transport anywhere from 24-100+ gifts just days before your wedding. If you have someone that can handle this for you, I recommend giving them detailed instructions about a month before they have to do the job so they are prepared!

    To DIY or not to DIY?

    If you are ready to outsource the task, fill out our inquiry form to schedule a call and we can talk through the fun details of what you are looking for and how we can potentially work together! Working with a Wedding Planner? We are more than happy to work 1:1 with your Planner to build the perfect welcome gifts for your wedding.

    If you made it this far and still up to the DIY challenge (that's what I did for my wedding!), WE ARE ROOTING FOR YOU! We are not only cheering you on but also sharing our free welcome gift checklist to help keep you organized! Check it out here and don't forget to tag us @lavenderandpinegifting on Instagram to show us your creations, we LOVE to see our couples getting creative and having fun with it!

    Grab your free welcome gift checklist!

     

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